Can we make your social media fruitful?*

*Meatlovers Option Available

Social media is a must for all businesses, whether your intention is to create direct leads, increase brand awareness or manage corporate reputation. But simply being on social media is not enough, it’s how you do social media that’s important.

How are you making sure you reach the people that matter though the appropriate social media channels? How are you leveraging your investor announcements, for example?

Have you considered the role social media plays in engaging with stakeholders or how to best use it during crisis communications?

Platform Communications has a 10-year history in corporate communications and understands how to leverage social media to help achieve your communications goals.

Based on past experience devising and managing social media strategies we’ve fine-tuned a winning approach to getting it right the first time, every time. We have three packages on the table, all of which include the all-important upfront workshop and strategy development.

We’ll help you recognise scope out your competition, identify and understand key influencers and determine what to say and how to say it.

The fruit basket

This is our all-encompassing package designed to take social media completely off your hands. We’ll spend time getting to know you and your business and understand the most important drivers for your social media use. We’ll then do all the hard work for you; our team are not only experts in social media but also corporate communications so you can trust that our implementation will support your corporate reputation.

Package includes:

  • Workshop to understand business drivers and goals from social media
  • Strategy development tied with business and communication objectives
  • Implementation across three channels
  • Blog creation – (two per month)
  • Monthly social media report with recommendations for next month. (Report includes analytics across all active social media channels including traffic to your website.)

The fruit salad

Again, we get to know your business and devise a strategy to support your corporate reputation. We also manage implementation and monitoring. You can lean on us for guidance and the majority of implementation, limited to two social media channels or reduced posting and one blog per month.

Package includes:

  • Workshop to understand business drivers and goals from social media
  • Strategy development tied with communications and business objectives
  • Implementation across two social media channels
  • Blog creation – one per month
  • Monthly social media report with recommendations for next month. (Report includes analytics across all active social media channels including traffic to your website.)

The apple

If you need guidance on how you need to be using social media but have in-house capability for implementation, this is the package for you. Devising the right strategy for your business is the most important part if you’re starting out or refreshing social media. With this package you can take advantage of our social media experts who also have an appreciation for reputation management and corporate communications.

Package includes:

  • Workshop to understand business drivers and goals from social media
  • Strategy development tied with communications and business objectives
  • Implementation across one social media channel

Optional extras

  • Creation of original infographics and diagrams

  • Stock photography

  • Image editing (photoshopping)

  • Social media interaction with stakeholders

  • Staff guidelines/policy

  • Social media risk management plan

  • Social media crisis communications plan

  • Internal launch strategy

  • Social media staff training

  • Quarterly content review

Customisation

All packages will be tailored specifically for your business’ needs depending on whether you have established social media channels, Google Analytics and capability for implementation.