Our handpicked consulting team is qualified across a wide range of disciplines including marketing, journalism, communications, investor relations, law, business and graphic design.

Our team understands how the resources industry works, with many team members possessing previous experience in the mining and energy sector.

The knowledge of our experienced team ensures Platform delivers a comprehensive range of communication services to many of Australia’s leading mining and energy companies in addition to the companies servicing the industry.

Senior Management

Kirsty Danby

Kirsty Danby

Director

Our Principal Consultant, Kirsty has 16 years’ experience in the corporate communications and public relations arenas. Kirsty has worked as an in-house consultant for BHP Billiton, Woodside Energy and Alcoa. She provides strategic communications and issues management advice to our clients, who often consider her an extension to their in-house team. Kirsty’s grasp of strategic communications concepts, combined with her personable manner, ensure the smooth running of all communications programs at Platform.

Lynda Rovis-Hermann

Lynda Rovis-Hermann

Director

Lynda is a senior communications professional with significant experience in the Western Australian resources sector. Lynda has provided high level strategic advice and counsel to executive and non-executive board members, CEO’s, executive management and project teams for a range of ASX-listed and private companies, state government agencies and small to medium enterprises across the mining and oil & gas sectors. Her experience includes working both in-house and as a consultant for organisations such as Newmont, WorleyParsons, Hess Australia, Woodside and Barminco Mining Services.

Liz Dumas

Liz Dumas

Senior Communications Consultant

Liz has more than 15 years public relations experience across a range of industries – health, consumer, corporate, government and resources – with expertise in communications strategy development, project management and stakeholder relationships. As a consultant in Western Australia, Victoria and New South Wales, Liz has worked with some of our most recognised brands, including Speedo, Department of Health (WA and Vic), Department of Regional Development and Lands, Australian Dairy Corporation, Meat and Livestock Australia, Network Vodafone, Australian Electoral Commission and her personal favourite, Mars Confectionery.

Chloe Ibbott

Chloe Ibbott

Corporate Communications

Our Corporate Communications Specialist, Chloe is the former Acting Manager Communications for Queensland Rail’s infrastructure section, where she managed all internal communication and worked with the in-house media and corporate affairs team. Chloe used her extensive skill set during the division of the company into Queensland Rail and QR National. She lends a sophisticated understanding and knowledge of corporate communications to the Platform team. Chloe has undertaken work for WorleyParsons, Skywest and BHP Billiton as part of her role at Platform.

Consultants

Tracey Cook

Tracey Cook

Senior Communications Consultant

Tracey has more than 10 years’ experience in the media industry, specialising in business journalism, and has worked for The West Australian, Financial Times Business in London and WA Business News. In recent years she has crossed over into corporate communications and managed a monthly newsletter for BHP Billiton’s $8 billion expansion of Worsley Alumina Refinery. She brings a combination of writing experience, business knowledge and project management skills to her Senior Communications Consultant role at Platform.

Lorna Petchell

Lorna Petchell

Community Relations Consultant

Lorna is a community and communication professional with more than fifteen years’ experience in the resources industry supported by a demonstrated ability to build, develop and maintain strong business relationships. Previous experience includes working with BHP Billiton Nickel West across stakeholder engagement and community relations in Kwinana and Perth. She is currently undertaking a secondment at Alcoa in the role of Community Relations at Alcoa’s Kwinana Alumina Refinery.

Alison Bugno

Alison Bugno

Communications Consultant

Alison is a communications professional with over 10 years global experience in the mining and oil and gas industries across Texas and WA. Alison has considerable experience in strategic planning for internal and external issues including international project closures, asset divestments, company growth opportunities and crisis management for major incidents and fatalities.

Allan James

Allan James

Indigenous Relations

Allan has a strong background in Indigenous Relations and Native Title and has 15 years’ experience in the resources industry. A Wongi/Yamatji man born and raised in the Northern Goldfields region of WA, Allan is part of the Tjupan people and a current member of the Tjiwarl claimant group which encompasses the Nickel West pastoral assets and minin operations across the North Eastern Goldfields.

Jonathon Bradford

Jonathon Bradford

Copywriting and editor consultant

Jono started out working in the media – as a radio presenter, copywriter and promotions manager for a string of top FM channels in West Australia and Dubai – where he had a front row seat to judge the effectiveness of campaigns in action. In 2011, he moved to the client-side of the process where he designed, executed and maintained marketing and communications strategies across a range of industries including education, agriculture and the energy sector.

Louanne Munz

Louanne Munz

Community Relations

Louanne is Platform’s Community Relations Specialist. With 20 years of experience in the mining and resources industry, Louanne has held a number of pivotal roles in community, marketing and business relations. Having worked in Community Relations leadership roles for WMC Resources and BHP Billiton, she is experienced in developing and managing business processes and tools that recognise and satisfy social responsibility activity, including stakeholder engagement, community consultation, social impact assessment and community investment.

Joanna Sharma

Joanna Sharma

Social Media Specialist

Jo has over 10 years digital marketing experience, from both the UK and Sydney markets. Jo has designed and implemented successful digital and social media strategies, which drove significant reach, engagement and conversion to achieve KPIs.
Jo has built one of Australia’s largest, senior, professional community groups on LinkedIn.Through careful strategic planning and good project governance, Jo has launched and grown multiple director social media communities.
Jo has provided high-level strategic advice to boards and directors to assist with their approach to social media and digital strategy.

Michelle McDonald

Michelle McDonald

Strategic Marketing Adviser

Highly accomplished marketing and communications leader with 20 years experience and a proven track record of leading integrated marketing teams and formulating and implementing innovative and effective 360-degree marketing and brand strategies and campaigns. Michelle has gained extensive experience in-house at multinational and public corporations and at marketing communications agencies across FMCG, resources, services and education sectors.

Design

Richard Keenan

Richard Keenan

Creative

Richard has 20 years experience in the creative industries - as graphic designer, art director, creative director and producer of marketing campaigns, branded content and TV commercials.

Erin Blamey

Erin Blamey

Creative

With 8 years experience in the creative industry, Erin continues to dedicate her time producing innovative and creative solutions for a multitude of clients. Her work varies from branding, stationery, presentations, brochures, annual reports, editorial, press and digital advertising, signage and electronic direct mail.

Sarah Upravan

Sarah Upravan

Graphic Designer

Graphic Designer Sarah possesses an eye for detail and superb organisational skills. She excels in Platform’s fast-paced design environment where she manages print and production specifications timelines and deadlines to ensure timely and accurate delivery. Sarah has worked across clients such as BHP Billiton, Atlas Iron, Curtin University and Newmont Mining Corporation.

Administration

Leanne Mizen

Leanne Mizen

Accounts Manager

Our Accounts Manager, Leanne has more than 16 years’ accounting experience including tenures with Rio Tinto and Dampier Salt. She has worked with Platform from the very beginning and keeps a watchful eye on financial performance as our company continues to grow.